Digital Fashion
5 articles
Paris Men's SS27 Shows Redefine Luxury Brand Building
At the recent Paris Men's SS27 shows, Loewe saw 80% of its audience engage via livestream or metaverse, a stark reversal from just five years ago when physical attendance was paramount.
Menswear's 2026 Evolution: Comfort and Digital Integration Redefine Luxury
Once synonymous with bespoke suits and stiff collars, a leading luxury brand's 2026 collection now features cashmere tracksuits and digitally-fitted loungewear, outselling its traditional offerings by
Designers Debate Luxury Fashion Trends for 2026 Aesthetics
At a recent closed-door summit, leading designers debated whether the future of luxury fashion for 2026 lies in biodegradable sequins and AI-generated patterns, or in the enduring appeal of hand-stitc
AI and Mergers Reshape Future of Luxury Fashion Industry Trends
The Fabricant sold a virtual dress for $9,500, a transaction that radically redefines how luxury fashion conceives of value and ownership.
Emerging Designers Redefining Luxury Haute Couture
Brand Y unveiled its latest collection digitally in 2026, captivating 5 million viewers—a reach far surpassing traditional runway attendance.